The Pitch

Selling the unsellable on Gruen’s ‘The Pitch’ segment

Gruen Pitch - Wil Anderson
Gruen Pitch - Australia State

The Gruen audience expect a bit of fun, so we make sure the process of making a Pitch ad is a bit of fun. The whole agency loves being involved in the show, and everyone comes along for the ride. We ask ourselves three simple questions when we approaching these briefs: is it based on a truth, will it entertain and – most importantly – will it persuade?

We always fly home with a trophy – or half of one, at the very least! After six efforts, our track record is none too shabby: four wins and two draws. We are honoured to be the only Tasmanian agency featured on The Pitch to date.

Choir signing in hall
Tasmanian Health Service
Poo. Poke. Post.
Screenshot from Anything Can Happen TVC
Department of Education Tasmania
Anything Can Happen
Dan walking through town
Dan Murphy's
Coopers Brewery - BrewArt Launch
Coopers Brewery
BrewArt – Launch