The Food Project

Countdown were looking to develop the learning culture within the organisation. They wanted to equip in-store team members with the confidence to engage customers through increasing knowledge on fresh products and develop skills to have better conversations with customers.

Food Project Fold Out

We worked with Countdown’s marketing team and extensive supplier network to develop the Countdown Food Project. Red Jelly prepared all training material and resources, including posters, concertina handouts, food knowledge guides, best practice hand guides, and supplier videos with supported animated videos.

Food Project Poster
Food Project PowerPoint and Poster

The Food Project has had a great response from Countdown, their team members, customers and suppliers.

What we did

Single-use plastic bag phase out
Bag For Good
Dan walking through town
Dan Murphy's
Department of Education - It’s a great start
Department of Education
It’s a great start
Speak Out - Decisions
Speaking Out Association of Tasmania