Premium cider.

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Hansen Orchards is one of the largest and most well-recognised apple producers in the Apple Isle’s famed Huon Valley. They wanted a premium brand for their new cider to speak to this impressive pedigree.

Premium cider
Premium cider
Premium cider

We built the brand from scratch, creating everything from the bottle labels to the website. The logo design uses an elegant, understated typeface that reflects the brand’s heritage, while the unique shape of the label was inspired by Sleeping Beauty, a distinctive peak overlooking the orchard.

The website is simple and easy to navigate, with an air of elegance and refinement that is central to the brand. It also tells the story of the Hansen family, and how they’ve been growing apples in the region for four generations (and counting).

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