the Red Jelly Brain

Established in 01-01-01, Red Jelly is an independent Australian communications agency. We help businesses to sell products, recruit good people and become better corporate citizens. We build new brands from the ground up and breathe new life into existing brands.

Our work covers a broad spectrum of marketing and communications disciplines – because brands have no boundaries.

The Red Jelly way is to gather the best thinkers we can find and give them simple problems to solve.

Sometimes the business problem is obvious – sometimes it’s not, but it will nearly always come out in intelligent conversations.

We also work hard to create a freethinking environment. After all, thinking should be fun. As you can see our corporate structure looks a little different to most. There are around 40 people in our thinking group. These are some of the grown ups:

Some of the Grown-ups

a portrait of Peter Choraziak

Peter Choraziak

Co-founder and Director

Peter started his career as an advertising copywriter. He is now highly regarded for his strategic skills and marketing acumen. Peter was a former creative director and associate board member of Ogilvy & Mather; and a director of Mazengarb Leo Burnett.

A Creative Director from the age of 23, Peter still gets ‘on the tools’ and writes copy and directs TVCs and videos, including the 6 part television series Warm TV.

a portrait of Justine Bridgland

Justine Bridgland

Co-founder and Director

Justine co-founded Red Jelly in 2001 and is currently managing director and head of account service. Most of her role today is that of a genuine marketing partner working alongside marketing personnel in a hands-on consultancy basis.

Her knowledge of retail marketing, direct marketing and partnership alliance strategies are much valued around the country.

a portrait of Andrew Timbs

Andrew Timbs

Creative Director

With over 10 years experience as an Art Director and Creative Director, Andrew has built a career on building brands and services across multiple channels on a variety of local, national and international clients.

He spent two years as an art director at McCann Erickson in London before returning to Australia to take up a position at Red Jelly in 2004, where he provides strategic input and creative direction on many of the agency’s key accounts.

a portrait of Nicole Broomhall

Nicole Broomhall

General Manager

Nicole is the chief administrator at Red Jelly. She is well suited to the task having previously run her own media monitoring business as well as a successful background in marketing related industries.

Nicole handles all the business affairs at Red Jelly including compliance, finances and HR.

a portrait of Claudia Steven

Claudia Steven

Business Development Director

After graduating from RMIT Business in the top 3%, Claudia was asked to join L’Oreal’s renowned Marketing Graduate Program.

Publicis Mojo recruited Claudia shortly after where she was fast-tracked to Account Director – one of the agency’s youngest ever. Claudia went on to lead two of the agency’s key clients: Nike and Cadbury.



a portrait of Michelle Weir

Michelle Weir

Account Director

Boasting a decade-long mentorship from Justine Bridgland, Michelle has the kind of marketing expertise that most account directors can only dream of.

She’s worked on some the Red Jelly’s most high-profile clients, gaining a reputation as someone who delivers outstanding results – no matter how small the budget or short the deadline. Today, Michelle devotes her invaluable knowledge towards the Dan Murphy’s account.

The Place

Our main office is located in Hobart. We choose to live there because it’s a very creative little city where you can do some serious, free-range thinking. Our office is right in the middle of town. It’s a cool open-plan space with high ceilings and few walls or barriers.

Our other offices are all over the country, you’ll find us on planes and trains and cafes and open spaces and of course client meeting rooms. When we get sick of that we check into our serviced offices in Melbourne and Sydney.